Honduras - 3.5.1 Food Suppliers | Digital Logistics Capacity Assessments

Overview

Honduras' food availability is in a difficult situation. Although it has been widely concluded that food availability is no longer considered the most important dimension of SAN, due to the greater importance of confronting inequality in our societies, it is still extremely important for the rural economy of Honduras, where extreme poverty is concentrated.

Honduras has a high potential in agriculture and has a tropical climate that allows the productive activity of this sector almost all year round, guaranteeing the production of tilapia, shrimp, sugar, cocoa, coffee, bananas, a wide variety of fruits and vegetables, among others.

Additional information can be found in sources that are regularly maintained and reflect current facts and figures. For more specific and detailed information on food availability and market conditions, please refer to the following sources:

USAID Famine Early Warning Systems Network (FEWS NET): https://fews.net/latin-america-and-caribbean/honduras

Retail

The retail industry faces significant challenges, including emerging markets, a rapidly evolving business environment, and the need to provide convenient service in an industry that is increasingly demanding.

Supply chains must now provide flawless service and incorporate all these factors to overcome these challenges.

Below is a table with a relative rank indicative for the type of retailer, where 1 is what the population uses the most and 5 is what is used the least:

Types of Retailers Available
Type of Retailer	Rank (1-5)
Supermarket: focuses on the supply of a range of food, beverage, cleaning and sanitation products; has significant purchasing power; is often part of national/regional/global chains.	3
Convenience store/Minimarket - medium-sized store; offers a more limited range of products than supermarkets; usually has good/stable purchasing power; may be part of a chain or cooperative.	1
Permanent shop with strong supply capacity – individually/family owned store; usually offers fewer commodities and a limited selection of brands; good storage and reliable supply options.	4
Permanent shop with limited supply capacity – individually/family owned store; offers fewer commodities and a limited selection of brands; limited storage and unstable supply options.	5
Mobile Shop/Market Stand – individually/family owned store; usually offers fewer commodities and a limited selection of brands; may be found at outdoor markets, camps or unstable environments.	2

Wholesale – Supermercados La Colonia

Supermercados La Colonia is a supermarket chain established in Honduras for more than 60 years. It operates in the main urban areas of the country and enjoys an outstanding reputation at the regional level, offering a wide range of products and services to Honduran consumers

In Honduras in general terms, the wholesale channel is an intermediary. Where companies operating in this business sector buy their products directly from industries, manufacturers, and even other wholesalers' resellers. To give an example, the white and yellow maize market is dominated by a small number of wholesalers, operating in Tegucigalpa, San Pedro Sula and in intermediate towns close to the main producing areas. Most of the production of this grain is channeled through the Purchase and Sale Agreements between producers and agribusiness constituted with the support of the State, through the Ministry of Agriculture and Livestock (SAG), and the Secretariat of Economic Development (SDE).

The general picture is summarized below:

Supplier Overview
Company Name	Supermercados La Colonia
Address	Colonia Alameda, Rubén Darío Street, next to the National Drugstore
Does the supplier have its own production / manufacturing capacity?	No, it is primarily sourced through a combination of supply sources.
Does the supplier have its own retail capacity?	Yes, the chain operates a network of supermarket stores in various locations across the country. These stores are the main channel through which La Colonia sells its products directly to consumers.
Does the supplier have its own transport capacity?	No, the supermarket chain uses external transportation and logistics services to supply its stores and distribute the products throughout the country.
Does the supplier have its own storage facilities?	Yes, the provider has its own storage capacity.
Approximate Turnover in MT	N/A
Payment Methods Accepted	Cash and credit for financially capable customers
Other Comments or Key Information	N/A

Primary Goods/ Commodities Available

Commodities by Type** (SITC Rev 4 Division Code - Title)		Comments
00 - Live animals (other than fish, crustaceans, molluscs, etc.)	N/A	N/A
01 - Meat and meat preparations	Meat and meat products	N/A
02 - Dairy products and birds’ eggs	Milk and milk products	N/A
03 - Fish (not marine mammals), crustaceans, molluscs…	Fish and fish products	N/A
04 - Cereals and cereal preparations	Rice and its derivatives	N/A
05 - Vegetables and fruit	Vegetables, fruits and nuts, jams/jellies, fruit juices.	N/A
06 - Sugars, sugar preparations and honey	Sugars and their derivatives	N/A
07 - Coffee, tea, cocoa, spices and manufactures thereof	Coffee and its derivatives	N/A
09 - Miscellaneous edible products and preparations	Margarine, sauces, soups and broths, yeasts.	N/A
41 - Animal oils and fats	Animal oils and fats	N/A
42/43 - Fixed vegetable fats and oils, crude, refined or fractionated	soybean oil, olive oil, corn oil, and vegetable oil.	N/A

Disclaimer: Inclusion of company information in the LCA does not imply any business relationship between the supplier and WFP / Logistics Cluster, and is used solely as a determinant of services, and capacities.

Please note: WFP / Logistics Cluster maintain complete impartiality and are not in a position to endorse, comment on any company's suitability as a reputable service provider.