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Overview

The Cambodia food market has experienced tremendous growth since 2007. Initially, the country went from experiencing a significant number of its citizens living below the poverty line and among the 29 nations deemed most vulnerable to food insecurity to adopting the trend of ready-to-eat cooked foods and frozen products. Today, Cambodia's food market industry displays higher demand for frozen food than fresh and prepared food, requiring industry players to enhance their quality of retailers, storage, and distribution infrastructure.

The shift to western culture of frozen food consumption happens due to the increasing exposure of international tourism to Cambodia. Since 2010, the tourists' number entering Cambodia doubled from 250.000 to over 800.000, with a slight decrease in 2020 due to the mobility restrictions as preventive measures containing the COVID-19 pandemic. The country's rising tourism industry posed a demand for more diverse food categories, tweaking Cambodia's agriculture industry to cater to the growing needs for different tastebuds.

Numerous institutions have emphasized food business growth in Cambodia. For example, the Institute of Standards of Cambodia (ISC), alongside the United Nations Industrial Development Organization (UNIDO) has collaborated in 2016 to increase the export level of the four most dominant seafood products, implementing international standards for all the merchandise to attract more export demands. The standardized measures for export goods coming out of Cambodia have helped the country gain credibility for its domestic goods, bringing Cambodia's food industry globally.

Today, the market share of food and beverage in Cambodia is dominated by international players, such as Thailand's giant Food and Beverage (FnB) holding, Thai Beverage, and Unilever. Albeit the local players' contribution to the industry is still in its nascent stage, the frozen food market, specifically, grows at a steady pace. As a result, the country still fulfils most of the packaged and frozen goods demand through imports due to the disparate number of importers compared to producers.

As the middle class grew vastly, Cambodia forecasted the number of producers and standardized domestic agriculture players to change the market eventually. The rise of the food market in recent years has also spark digitalization and development for agricultural products, specifically rice, taking two-thirds of the total calorie intake of Cambodians in a year. Previously, several international NGOs and development partners have emphasized the importance of improving farming practices by monitoring seed quality and fertilizer application. However, as the country experiences a technological era by providing the internet to rural places, the agricultural industry has gradually adopted a digital way to record and track operational activities.

The government has also integrated nine different food markets across Cambodia to control fluctuations from externalities and seasonal shocks. Yet, the prices of raw food materials in Cambodia remain volatile in wet seasons from supply bottlenecks.

While holding massive potential in the agricultural food market, Cambodia's food market growth relies heavily on packaged and frozen products traffic. The reason being Cambodia has yet to leverage its agricultural operations, leading domestic players to remain to their traditional farming practices. Similarly, the packaged and frozen food products market is also heavily dominated by foreign players, requiring local and smaller players in the industry to compete in a highly fragmented sector.

Source: https://www.marketresearchcambodia.com/insight/cambodia-food-market-analysis

WFP Vulnerability and Analysis Mapping (VAM): http://vam.wfp.org/

USAID Famine Early Warning Systems Network (FEWS NET): http://www.fews.net/


For more information on food supplier contact details, please see the following link: 4.10 Supplier Contact List.

Primary Goods / Commodities Available

Commodities by Type**

(SITC Rev 4 Division Code - Title)

Comments

00 - Live animals (other than fish, crustaceans, molluscs, etc.)

i.e. sheep and goats, swine, poultry…

imported and produced locally

01 - Meat and meat preparations

i.e meat of bovine animals, meat of cattle, buffaloes, goats, pigs, poultry

Locally raised and imported

02 - Dairy products and birds’ eggs

i.e. milk, yogurt, butter, cheese, eggs…

Milk, yogurt, butter, cheese-Imported

Eggs-locally produced and imported

03 - Fish (not marine mammals), crustaceans, molluscs…

i.e. fish (chilled or frozen), fish (salted or in brine), fish liver and roes…

Fish is mostly produced locally but also imported

04 - Cereals and cereal preparations

i.e. wheat, rice, flour of maize, pasta...

Rice and maise produced locally.

05 - Vegetables and fruit

i.e. vegetables, fruit and nuts, jams/jellies, fruit juices…

Vegetables, fruits, and nuts are locally produced but also imported.

06 - Sugars, sugar preparations and honey

i.e. sugars (beet or cane) raw, natural honey, fruit/nuts preserved by sugar …

Locally produced and imported

07 - Coffee, tea, cocoa, spices and manufactures thereof

i.e. coffee, cocoa, chocolate, tea, mate, pepper…

Imported and locally produced (pepper, coffee)

09 - Miscellaneous edible products and preparations

i.e. ready-to-eat foods, margarine, sauces, soups and broths, yeasts…

Imported and locally produced

41 - Animal oils and fats

i.e. lard, fats and oils…

oil made from pork

Locally produced

42/43 - Fixed vegetable fats and oils, crude, refined or fractionated

i.e. soya bean oil, olive oil, maize oil, vegetable oil…

Imported


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Please note: WFP / Logistics Cluster maintain complete impartiality and are not in a position to endorse, comment on any company's suitability as a reputable service provider.



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